Datagram and Retail 4 Brands have teamed up to establish the first ranking in terms of the evolution of FMCG brands on eRetail. This ranking is a first of its kind, the latter measures both the maturity of brands on the drive but also on key players. For this first edition, the analysis is focused on the Baby, Hygiene and Maintenance categories.
You were more than 250 registered for the joint presentation of the ranking by Lawrence Taylor of Retail 4 Brands and Nathan Willems of Datagram, download the deliverable if you missed out the event.
What you will discover in this study:
- Which are the most powerful brands in eRetail?
- Which ones are making the most of the digital technology in order to develop?
- What are the best practices to become the frontrunner?
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